Model Directory
Answer-first recommendations for operators. Pricing always points to the vendor.
ChatGPT / OpenAI
A general workbench for drafting, coding, and iteration. Strongest when the team already lives in one chat surface and needs speed over ceremony.
Choose ChatGPT when iteration speed and a shared workbench matter more than a locked review workflow.
Claude / Anthropic
A writing and analysis model that tends to survive multi-pass review. Strongest where legal, editorial, or PM layers re-open the same draft.
Choose Claude when the document must survive a review queue, not just look good on pass one.
Gemini / Google
A multimodal, long-context stack tied to Google’s product surface. Strongest when the working set is large documents, Workspace, or search-adjacent research.
Choose Gemini when long context or Google Workspace is already the operating system of the team.
Grok / xAI
A realtime-leaning model useful for monitoring and fast-twitch ops more than for a publication’s final draft.
Choose Grok when freshness and monitoring beat polish. Do not default it for high-stakes editorial ship.